...an alpha. A birth... I consider today my birthday, the day The Riché Project was fully formed. Up until now it had just existed in the virtual space... on Instagram, just one many pseudo lifestyle accounts more focused on gaining followers without following back because appearances are everything and you've gotta keep that ratio in check. What a load of self absorbed shit...
It wasn't until I realized I spent more time pointing my cellphone in every direction than actually living my life completely present in as many moments as possible. I wanted to experience life, and I wanted freedom, emancipation from the many falsehoods of social media and just as I was on my way out... a friend from times long past suggested that I start a fashion blog. "Do it different" she said. She just never shared how.
Over the course of time I started to develop my atheric